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Exploring the science behind creative thinking with IABC Belgium

February was Creativity Month at IABC. To mark the occasion and to celebrate the benefits of creative thinking both in a professional and personal context, IABC ran a Gamestorming Workshop facilitated by Digital Consultant and Trainer, Karmen Špiljak, and…


Added by Denitsa Gospodinova on March 7, 2016 at 20:00 — 1 Comment

Leadership Presence: What it is, what it isn't, and how to increase it

Leadership presence, that illusive but “we know it when we see it” quality, is a blending of personal and interpersonal skills that when combined, send all the right signals. It’s how we show up, how we make others feel, and how effectively we communicate both verbally and non-verbally. It's the "wow" factor that sets you up for the next promotion and gives your career that extra boost.

That's what it is. Here is what leadership presence is not:

  1. It is not an…

Added by Carol Kinsey Goman, Ph. on January 26, 2016 at 22:55 — No Comments

PR's and journalists - are we really that unprofessional?

Our level of professionalism is something I query every now and then. In particular when it comes to what is called “press contacts” in my line of business.

Let me explain with an example:

I am at interview (always there it happens) and the prospective employer asks me: Whom do you know at…


Added by Sara Goldberger on January 4, 2016 at 19:00 — No Comments

'Want impact? Tell a story!', an inspiring IABC workshop

Once upon a time...Canadian storyteller, Naomi Steinberg landed in Brussels after receiving an invitation from IABC Belgium to facilitate a 90' workshop on the power of storytelling. More than 15 people coming from diverse professional backgrounds came to the beautiful UM Campus to find out how this important tool can help communicators reach, provoke and seduce their audience.

Before starting the workshop, Naomi created a…


Added by Alba Perez Grandi on September 29, 2015 at 10:00 — No Comments

Changing the Landscape, Informing the Future

Over 1,000 global communicators gathered on 14-17 June 2015 at the Marriot Marquis Hotel in San Francisco for the IABC 2015 World Conference.

Alba Pérez Grandi, Vice-President of Communications of IABC Belgium reports on the Conference key-takeaways and learnings.

Under the attractive title, 'Changing the Landscape: Informing the Future', the 4 days conference program welcomed 100 speakers…


Added by Alba Perez Grandi on July 8, 2015 at 12:52 — No Comments

5 years on: 3 Questions on how online communities have evolved since this Ning launched

By my reckoning, this community is 5 years old this week. 

To be honest, I'm frankly astonished it's still alive - it seems as if aeons have passed since Philip Weiss & I suggested to Hugh Barton-Smith to open this Ning up to those who attended the kickoff workshop at the end of May, 2009 (for the record,…


Added by Mathew Lowry on May 28, 2015 at 9:30 — No Comments

EU, SchmEU - It's of no Consquence. We Can Get Someone Junior.


Added by Sara Goldberger on January 7, 2015 at 12:00 — No Comments

Wow your Audience! The Hook



Added by Sandra Lizioli on April 29, 2014 at 11:02 — 1 Comment

The alternative European Parliament election campaign

This is a far better alternative than the official video. Far better, because in a shorter film, done with a smaller budget the people behind this conveys the message why voting is important AND includes a call to action.


Added by Sara Goldberger on October 27, 2013 at 17:38 — No Comments

European election campaign, Parliament style

This week, 10 September to be exact, the European Parliament will unveil the 2014 election campaign material in Strasbourg. A few lucky had the opportunity to a sneak preview past week.

The campaign has the overall slogan “This time it's different” (isn't what they all say?) this is the trailer and it is a dire affair to say the least. According to the EP Communication office they are trying to reach the next line after the…


Added by Sara Goldberger on September 8, 2013 at 10:59 — 4 Comments

No debate necessary – the United States of Europe is the future. Or is DIY regulation possible?

Working in the EU bubble has its moments. And almost all of them unexpected. Yesterday, for instance, during a dinner I was labelled as right-wing extremist. I have been called a lot, but this was a new and refreshing take on my political views.

The reason for this labelling exercise was that I was a networking dinner, there are a lot of those in Brussels (Disclosure – I paid for the €30 dinner myself ) and the person sitting to my right and I started to talk and soon the subject…


Added by Sara Goldberger on June 4, 2013 at 16:48 — No Comments

Legislation, European Commission and good intentions

It is said that Otto von Bismarck once said that:

Laws, like sausages, cease to inspire respect in proportion as we know how they are made.

Working with the Commission in their endeavours to legislate EU27 turns this saying into stark reality. In particular since there never seems to be any analysis of the consequences of the proposed legislation.

As so often, the road to hell is paved with good intentions.


Let’s take an…


Added by Sara Goldberger on June 3, 2013 at 13:56 — No Comments

Lobbyists – shape up!

Yesterday I was contacted by an aspiring young lobbyist. It became a rather epic phone conversation.

After the first misunderstanding due to bad phone lines on his behalf, it…


Added by Sara Goldberger on March 22, 2013 at 22:01 — No Comments

Equality to the unseen. Is equality in the boardroom a utopia?

There is an ongoing debate about women and quotas to boards in Europe – to legislate or not to legislate. Personally, I don’t know. Because while I can see the need for a nudging a change to happen I don’t know if I’d like to be on a board ”just because” or thanks to my competencies and added value.

However, that’s neither here nor there right now because something I’d like to address is the attitude some men have. SOME men please note that. SOME. It’s like…


Added by Sara Goldberger on January 29, 2013 at 12:14 — No Comments

After careful consideration...

That is a message we’ve all received and we know that those words isn’t the beginning of a new and fruitful relationship. And that’s fair enough and not that much of a problem, an organisation should recruit the person they believe can do the job.

No, what bothers me is the time…


Added by Sara Goldberger on January 20, 2013 at 10:49 — No Comments

Recruitment in Europe - from a candidate point

In the early days of 2013 my inbox is filled with mails from recruiters and head hunters encouraging me to send them an updated CV so 2013 will be THE year when I’ll land my dream job. And of course they will help me in that process.


So I started to think a bit on my experience as job hunter and how recruiters in different countries can meet you. This is by no means an international survey with an academic touch; it is simply my personal reflections based on my experiences.…


Added by Sara Goldberger on January 3, 2013 at 20:31 — No Comments

10 points to better public affairs

I recently posted “Five points to better public affairs” and that was a rather well received post. But some of the comments I received got me thinking and I have now 10 more points varying from the low basic to the high strategic.  


Some of them make me feel like a school marm, but they are nevertheless important to mention:

1. Get your basics right – it cannot be…


Added by Sara Goldberger on December 22, 2012 at 19:37 — No Comments

Globalization of Habits


Do national preferences in social media networks actually reflect anything?

Everyone is increasingly getting online, connecting to a huge public - instantly, from anywhere, anytime.

In how far does usage of social media (and of different types of social media) reflect contemporary popular…


Added by Benedictus NIEUWENHUIS on December 17, 2012 at 12:00 — 2 Comments

The Nobel Prize after a fashion

The 11 December and the day after the Nobel Prize. I will write about the Nobel Peace prize ceremony later because I don't know whether to smirk, laugh or cry.

So I concentrate on the real Nobel Prize, where brains is at stake. Personally one reason for watching the Prize ceremony is because I love to hear the speeches presenting each laureate. I don't know much about science but when you get a good explanation it is often interesting.

But what is the big deal in the (Swedish)…


Added by Sara Goldberger on December 11, 2012 at 11:39 — No Comments

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